Friday, November 28, 2008

Youth-oriented, 5-day free paper to close

Link, a five-day free daily in Norfolk, Va., that aimed for the 18-to-34 demo, will print its final edition Dec. 19. Its staff of around 15 to 20 will lose their jobs. The paper was shuttered as part of a round of layoffs and buyouts to hit Virginian-Pilot Media Companies.

Link, begun in October 2006, had received positive reviews and met financial projections, which predicted it would turn profitable by 2010, according to the Virginian-Pilot. But Publisher Maurice Jones said "we, as a company, cannot afford to withstand those losses in the next couple of years in this climate."

Jones said it is possible that Link's Web site will be kept alive.